Crisis Communications
Learn how to prepare and execute effective strategies for protecting your organisation’s reputation at the most difficult times
Almost every day, crisis stories make headlines. For most organisations it’s a matter of when, not if, it will be their turn in the eye of the media storm. Cyber attacks, product or service failures, whistle blowers, allegations of sexual misconduct, breaches of environmental or other regulations – all these and more can wreck reputations, disrupt business as usual operations and damage the bottom line.
The good news is, there is much that can be done in advance to prepare for such crises and limit reputational damage. PA Media Academy works with FTSE100 companies, banks, law firms, retailers, food companies, charities and many other sectors to ensure they know how to influence and control the narrative at times of intense scrutiny by the media, customers, investor and regulators.
Our expert trainers are senior journalists who have reported on the biggest crisis stories and have hundreds (or even thousands) of hours of experience coaching spokespeople and advising press office and communications teams on crisis messaging and communications strategy.
Why train with PA Media Academy?
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Our expert trainers are practitioners with a wide range of experience who are ready to help you take your career to the next level.
As the best in the journalism, content and communication industries, they bring first-hand experience combined with excellent training skills. PA Media Academy’s trainers are well-connected and reflect the diversity of thought and practice in our industries, ranging from professionals with decades of experience to practitioners earlier in the careers, at the cutting edge of best practice.